SCHEELS & Steel Partner to Benefit Chippewa Youth Hockey Association

Chippewa Falls, WI- The Chippewa Steel and SCHEELS partnered for the second straight season in offering fans the chance to participate in the SCHEELS Chuck-A-Puck Promotion. Chippewa Youth Hockey Association members volunteered their time to sell foam pucks during Steel games that were tossed on the ice during the second intermission of each home game. The person with the puck closest to center ice won a gift card courtesy of SCHEELS.

“SCHEELS is proud of our partnership with Chippewa Steel Hockey. The SCHEELS Chuck-a-Puck Event at all Steel home games this season helped generate $2,577 that will be poured back into the Chippewa Youth Hockey Association. We would like to thank the Chippewa Steel and Chippewa Youth Hockey Association for their continued support,” stated Elizabeth Fenske, Events & Social Media Coordinator with SCHEELS.

“We’re happy to work with a community-focused partner that helps youth sports grow in our region,” said Jake Serwe, business manager of The Chippewa Steel hockey team.

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The Chippewa Steel are members of the NAHL which is the oldest and largest junior hockey league of its kind in the United States and one of only two USA Hockey-certified leagues that operate under the non-pay-to-play model.  The NAHL is also one of the best at advancing players to NCAA and professional hockey. Notable Alumni of the NAHL include Ryan Suter (MIN), Patrick Kane (CHI) and Phil Kessel (ARI) All league games are viewable via HockeyTV. For more information, visit